Description
Introduction to the basic principles of business. Surveys the stock market, economics, principles of capitalism, global business, ethics, social responsibility, small business, management, organization theory, labor relations, marketing, and finance. Emphasis placed on current events, using Web resources, and activities related to business and economics.
Grading Basis
Graded
Course Learning Outcomes
Core Topics
- The foundations, historical evolution, and challenges of business
- Business trends
- How economics affects business
- The global economy
- Ethical decision and social responsibility
- Key forms of business ownership
- Small business and entrepreneurship
- Management fundamentals
- Organization, teamwork, and communication
- Human relations/motivation/performance
- Human resource management
- Employee-management relations
- Marketing and customer satisfaction
- Product and pricing decisions